Any business can be Unrivaled.

This is where bold thinking meets practical insight. In these videos, you'll get a feel for Michelle Heath’s voice, style, and perspective, from keynote moments to real-world takes on growth, brand, and what it means to lead with intention.

Whether you’re building your audience, shaping your strategy, or hosting conversations that matter, this is a glimpse of how Michelle helps leaders think differently, speak with clarity, and grow on purpose.

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  • • 10/7/25

    Real World AI

    “So, as we think about the buyer's journey and the people that we want to connect with. For some businesses, this is the buyer, and for other businesses, this is our future buyer.”

  • • 10/7/25

    Reading From Unrivaled - Greatest Untapped Asset

    “Your Business ethos is not about checking a box just to say you have one. It's about using your greatest untapped asset, what you stand for, and bringing it to life. When you can articulate your business ethos specifically, when you use words that resonate with your ideal customer, it's easy for people to join you, because your beliefs align with their beliefs.”

  • • 10/7/25

    "Which Step is the Hardest?"

    “When my book came out, I was sitting with my son, and he said, “What is the hardest step?” There's five steps. And I said the third step, because it's about committing and really getting everyone aligned, and everyone in the organization like rowing in the same direction. And to me, like that, that is the secret sauce of any change. Is getting everyone committed and rally together to make the change.”

  • • 10/7/25

    Cracker Barrel Logo - Standing By Your Values

    “I would love to see brands not bend as much to where they think they need to go, versus, what do their customers really want from them? And I think a lot of the backlash, and the Cracker Barrel example, was customers have seen that logo the way that it looks for so long, and that could be a hard change, but the way that you communicate that both internally, externally; really staying true to your values, can make such a big difference.”